Leads
No lead selected
Sales Performance
Official leads only · texted, booked or sold
ⓘ
Leads & Bookings
Last 12 weeksSales
Count & revenue · last 12 weeksPerformance by Source
All-time| Source | Leads | Bookings | Sold | Revenue | Booking rate | Close rate | Avg time to book |
|---|
Performance
Billing periods (22nd–21st)Sold Leaderboard
Sales this month| Trainer | Sales |
|---|
Notifications
0 notificationsNew Leads
from athlete listPipeline Performance
Show %:
ⓘ
Lead → Booking → Sold
Ads Performance
Diamond Kut SM
Leads & Spend Trend
Daily · Last 30 DaysConnect Facebook to unlock
facebook.com → OAuth → your ad account
Spend by Campaign
USDImpressions by Campaign
Click-Through Rate
CTR by campaignLeads by Campaign
Lead form fillsCost per Lead
CPL · lower is betterTop Performing Ads
Ranked by CPL · connect Facebook to unlockTop Ads by Sales
Ranked by sales closedAd Set Performance
SM · 12 Week Program [YSP]| Ad Set | Status | Spend | Impr. | Reach | Freq. | CPM | Leads | CPL | Suggestion |
|---|
Spend Distribution
Campaign Details
Top 10 by spend| Campaign | Spend | Impr. | Reach | Clicks | CTR | CPM | Leads | CPL | Status |
|---|
CPC — Cost per click · CTR — Click-through rate · CPM — Cost per 1,000 impressions · CPL — Cost per lead form fill · Reach — Unique people reached · Data from Meta Ads API
Monthly Bookings
Revenue at $90/sessionEnrollment Trend
Leads vs enrolled per monthNew Leads
47 totalAustin Addressable Market
North Austin ISD Coverage Area · estimated
6,700
Total HS Athletes
PfISD + RRISD + LISD + Private
2,680
Addressable (40%)
Multi-sport, performance-focused
4
Currently Enrolled
0.15% penetration
Pflugerville ISD~1,700 athletes4 high schools
Round Rock ISD~2,800 athletes5 high schools
Leander ISD~1,800 athletes6 high schools
Private + Club~400 athletes11 orgs
Athletic Departments
An ISD (Independent School District) is the governing body for public schools in a geographic area. Each ISD oversees multiple high schools, each with their own athletic coordinator who manages sports programs and recruiter relationships.
| Contact ↑↓ | Role | School ↑↓ | ISD ↑↓ | Email ↑↓ | School Phone | Athletics Phone | Outreach ↑↓ |
|---|
Outreach
28 actions in March
Automated Sequences
Send the right message
at the right time.
Build multi-step outreach sequences across email and text. Set triggers, delays, and reply detection — then let it run while you coach.
- Email + text sequences with custom delays
- Auto-stop when prospect replies
- Pre-built templates: Assessment invite, Enrollment, Re-engage
- Open rate, reply rate, and booking attribution
Assessment Invite
Step 1 — Email
Intro + free assessment invite
Day 0
+2 days · if no reply
Step 2 — Instagram DM
Follow-up nudge to the athlete
Day 2
+3 days · if no reply
Step 3 — Text (SMS)
Last-touch with booking link
Day 5
Sequence stops automatically when athlete replies
Sequence Templates
Locked
3 templates available with Pro
Email + DM + SMS
● Email — Intro + free session offer Day 0
● DM — Instagram follow-up Day 2
● SMS — Booking link + deadline Day 5
68%
Open rate
24%
Reply rate
11%
Booked
Re-engagement
● Email — Check-in + new offer Day 0
● SMS — Last chance booking link Day 3
54%
Open rate
18%
Reply rate
8%
Booked
DM Cold Outreach
● DM — Intro + free assessment Day 0
● SMS — Follow-up if no reply Day 3
—
Open rate
21%
Reply rate
9%
Booked
Active Sequences
4 running
Athletes currently enrolled in a sequence
Athlete
Sequence
Current Step
Opened
Replied
Next Action
JW
Jordan W.
Hendrickson HS
Assessment Invite
Step 1 — Email
Yes
—
DM in 1 day · if no reply
DR
DeShawn R.
Connally HS
Assessment Invite
Step 2 — DM
Yes
—
SMS in 3 days · if no reply
MT
Marcus T.
Pflugerville HS
Ghost Recovery
Step 3 — SMS
Yes
Yes
Sequence complete
KP
Kameron P.
Weiss HS
Assessment Invite
Step 1 — Email
—
—
Sent 2h ago · awaiting open
FB Lead Ads
Auto-enroll · 3-step SMS
Facebook Lead Ads
Lead fills your form.
SMS fires automatically.
Connect your Facebook Page and any lead that submits your ad form gets a personalized 3-step SMS sequence — no manual work, no delay.
- SMS 1 fires the moment the lead comes in
- SMS 2 follows up at Day 2 if no reply
- SMS 3 sends a booking link at Day 5
- Sequence stops automatically when they reply
FB Lead → SMS x3
SMS 1 — Instant intro
Fires the moment the lead comes in
Day 0
+2 days · if no reply
SMS 2 — Follow-up
Gentle nudge if no reply
Day 2
+3 days · if no reply
SMS 3 — Booking link
Last touch with booking link
Day 5
Auto-stops when lead replies
Message Template
Fully customizable — set your own copy per step
SMS 1 — Intro
Hey {{firstName}}! This is Coach AJ from DKA Athletics. I saw you were interested — Reply YES and I'll send you the link to book your free session.
38%
Replied
✓ 14%
Booked
SMS 2 — Follow-up
Hey {{firstName}}, Coach AJ again. Just making sure my last text came through — did you get a chance to see it?
22%
Replied
✓ 9%
Booked
SMS 3 — Booking link
Last one from me, {{firstName}}. Grab your spot here: {{bookingLink}} — spots fill up fast.
17%
Replied
✓ 11%
Booked
Inbound Leads
3 active
Leads enrolled automatically from your Facebook ad forms
Lead
Phone
Steps
Replied
Next
MJ
Marcus J.
Submitted 2h ago
+1 (512) ···· 4821
1 ✓
2
3
—
SMS 2 in 2 days
TR
Tyler R.
Submitted 3 days ago
+1 (737) ···· 2093
1 ✓
2 ✓
3
—
SMS 3 in 2 days
DW
Devon W.
Submitted 6 days ago
+1 (512) ···· 7744
1 ✓
2 ✓
3 ✓
Yes
Replied ✓
SMS replies are detected automatically and stop the sequence. Full two-way conversation history requires a Twilio inbox integration — coming soon.
Campaigns
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Scout Agents
Describe who you're looking for or what to monitor — agents do the rest.
All Agents
Select a run to view results
Build Log
→ Parsing request: new IG profiles · basketball · HS · Austin · c/o 2027
→ Detected intent: ongoing monitor (not one-time search)
→ Setting alert cadence: daily scan · 6am CT
→ Keywords locked: #austinhoops #txhoops #classof2027 #pflugervillebb
→ Geo filter: Austin metro · 30mi radius
→ Follower floor: 100+
→ Building delivery: team inbox · min 3 new profiles/batch
→ Config ready · waiting for activation ▮
Alert Configuration
Review and edit before activating. Once active, this runs daily and delivers new profiles to your inbox.
Trigger
New Instagram profile matches all criteria below
Keywords
#austinhoops#txhoops#classof2027#pflugervillebb#northaustinhoops+ Add keyword
Location
Austin metro · 30mi radius
Min Followers
100+
Frequency
Daily · 6:00 AM CT
Min Batch Size
3 new profiles
Deliver To
Scout Agents inbox+ Add delivery
This alert will run once daily. New profiles are added directly to your Athlete List. You can pause or delete this alert at any time from the Scout Agents overview.
Note: This is Mindbody sandbox data. We will connect to your Mindbody once we receive Production API credentials from the Mindbody team.
Weekly Report
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Prior Reports
| Date | Subject | Sent To | Status |
|---|---|---|---|
| No reports sent yet. | |||
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